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Blog Archives – Page 7 of 14 –

Ice Box Locks?

October 3, 2012 |

Everyone knows Ben and Jerry’s make some of the best ice cream around.  In fact, once a pint goes in the fridge, it’s hard to control those ‘everyones’ from eating ‘your’ ice cream. Thus this pint-sized invention. Instead … Read More

Social Media for the Social Drinker

September 13, 2012 |

In honor of Oktoberfest starting late September, we’d like to honor innovations brewing in beer marketing. Many beer brands have joined Facebook, Twitter, and Pinterest.  Hey, drinking’s a social thing. But a tip of our hat (or tap … Read More

Got a Light, Bulb?

July 30, 2012 |

Anti-smoking ads are as plentiful as butts at a nicotine convention. And they’re often mocked by the intended target audience for trying too hard. But this Thai anti-smoking campaign from Ogilvy has a core idea that grabs even smokers in … Read More

London Olympics a Non-Event?

July 18, 2012 |

Many advertisers don’t appear to be as hot with Olympic fever this year.

For example, the London Evening Standard thought they’d end up with a bunch of cash from media sales, but their eBay-style ad auction proved them wrong. The bidding war (or … Read More

Oodles of Google Doodles

July 3, 2012 |

Google’s frequent Doodlehomepages add a splash of sparkle to our web surfing. 

Would you have known Earth Day if Google hadn’t transformed their logo in tribute?

Nice calendar reminder function, eh?  Bet you didn’t know when Frank Lloyd Wright’s birthday … Read More

Bump It Up

June 1, 2012 |

Bump is a new app that allows users to transfer photos from phone to computer, wirelessly.

How is that anything new? Well, all you have to do is bump your phone (iPhone/Driod) to your computer and, voila, the pix on … Read More

GET ON YOUR BUTT AND GO TO COLLEGE!

May 15, 2012 |

Yale, Harvard, MIT, and other big name institutes of higher learning are now putting some if not all of their college courses online for FREE.  Amazing. Not to be political, but do we really need a big push for … Read More

That 90’s Look on Facebook

April 25, 2012 |

If Mark Zuckerberg were born 10 years earlier, would Facebook have been invented in the ’90s?Maybe not, given the Web was still in version 1.0. But thanks to technology and humorists, we can now picture a past … Read More

Social Media, Mass Media, Me Media

February 16, 2012 |

As Twitter and other social media outlets continue to gain 140 character traction, it’s worth noting how old media is leveraging it. Yes, man on the street output on TV and consumer radio call ins have been feedback fodder for … Read More

The Tao of Brand Naming

February 8, 2012 |

As Western brands become increasingly ubiquitous in China, the business of translating foreign product names into Chinese has been elevated to the level of science. Corporations looking to introduce a new brand to the Chinese market … Read More