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How Do Different Age Groups Search C-19? OK, Boomer

April 30, 2020 | BWM

So there’s ANOTHER way Boomers are different from everyone: notable media consumption variance during these lock-down days

A Global Web Index study, beautifully illustrated by Visual Capitalist, lays out all age groups in media tracking and info gathering.Getting quick … Read More

We’ve been on Social Media for 10 years straight…

April 8, 2020 | BWM

Ten years ago, this past month, we wrote a blog on social media. Now, we thought we’d update it, especially since our old blog was resurfaced by BroadbandSearch, who wrote a piece with some great quant updates.   Twenty years … Read More

Automaking on the Road to Unremarkable?

March 23, 2020 | BWM

The car market has long been one of big brands. In fact, until recently, the automakers were consistently topping in the list of ad-dollars spent.

As younger consumers come into the market though, vehicles don’t have the same pull today, … Read More

It’s Big Game Time

January 23, 2020 | BWM

Yes, we’re coming up on that hallowed, professional FootBall Bowl.   And this year it will be the battle of the titans — well, no, not the Titans. They lost.   But both will be ready to rip it up … Read More

Instagram’s New Explore Ads Work Hard For The Money

October 1, 2019 | BWM

Social media is reaching a tipping point in posts overrun by ads and sponsored content.  Users are continually being directed away from personal photo feeds and towards other social network aspects.

#annoyed.   

Now Instagram announced that they would incorporate … Read More

The Whole Tooth & Nothing But the Tooth

September 5, 2019 | BWM

Tech has invaded all aspects of our lives to create savvy shortcuts. We’ve seen company’s reinvent industries to be customer-focused, and there’s an app for almost everything. But up until now, the dental industry hadn’t really put their money where … Read More