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Blogs and Pods - Bandwidth Marketing



17 Aug '17

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#20 The Man Behind the Pod

Episode 20 of the IdeaPod. In this episode, Michelle interviews Rob Albertson, Managing Director of Bandwidth Marketing.

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15 Aug '17

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I, Robot Negotiator

Chatbots.  They’re the text based cousin to Alexa, Siri, and the other electronic smarty pants personal assistants.  But realistically, many chatbots are just FAQs redesigned as text bubbles. Inoffensive, but not really all that useful.

To really give chatbots … Read More

10 Aug '17

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#19 Sassy-squatch

Episode nineteen of IdeaPod. In this episode, we discuss the Latest & Greatest: Can Your Mattress Protector Stand up to Sasquatch?

Check out the ads we discuss: Click Here

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27 Jul '17

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#17 Brainstormin with A Side of Salsa

Episode seventeen of IdeaPod. In this episode, we talk about BIG Ideas under 5 minutes… Yeah.. that’s it. Pretty Self Explanatory. We randomly pick a company name and come up with an idea under 5 minutes…or so. So listen to find … Read More

20 Jul '17

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#16 10 Ways to Brainstorm Using Clickbait Lines

Episode Sixteen of IdeaPod. Clickbait is seen everywhere, so why not use them to brainstorm and get your mind stirring? In this episode, we will be playing the clickbait game! Category: Movie. Listen and see if you can guess them!

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18 Jul '17

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Meet Your New Coworker; A.I.

Artificial intelligence has become more than just a computer that can school a human at chess.

A.I. can smooth out logistics, find kinks in assembly lines, and even help marketers…well…market stuff.

In the marketing world, A.I. programs can … Read More

13 Jul '17

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#15 Boys to Men to Moms

Episode Fifteen of IdeaPod. Everyone knows that when your mom thinks something is cool…it automatically becomes uncool. So, let’s see how Old Spice takes a spin on this as they create a crazy ad targeting teenage boys…and their moms?

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29 Jun '17

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#14 Clash of Brands

Episode fourteen of IdeaPod. In this episode, Rob and Michelle throw brands and ideas at the wall and see what sticks.

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27 Jun '17

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This Is (Not Actually) Yoga

“This Is Yoga” is the tagline featured in Lululemon’s first global ad campaign. Ironically, it depicts no actual yoga.

The commercial features DJ’s, martial artists and surfers sporting Lulu, and seems pretty intense for a brand toted by well-to-do soccer … Read More

22 Jun '17

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#13 Complaint Box Brainstorm

Episode Thirteen of Idea Pod. In this episode, we solve our complaints through creative solutions with our section, “Pick Our Brains”.

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