Doorbell rings. You answer. Amazon delivery. With a package. And inside? A box of detergent. You wonder, aloud, “I don’t remember ordering detergent from Amazon….” Behind you, Amazon Alexa glows, answering “I ordered it. You were running low.” According … Read More
We overheard someone say to their employee that the review found online by their company was fake. But how did he know it was fake? He made it himself.
He was the owner.
This got us thinking … Read More
Sirens: worried.
Screams: scared.
Ice Cream Truck: excitement
…if you’re a kid
Those sounds cause feelings. Marketers are starting to use these sounds and the emotions that come with them to their advantage — to leverage more senses, and … Read More