November 22, 2013

Talent borrows, Genius Steals

The creative process is often a function of taking that which exists and redefining, reinventing, or even downright stealing to get to a ‘new work.’

Apple wasn’t the first MP3 player, but they made one far more user friendly.
And West Side Story still stands as one of the greatest updates of Romeo & Juliet.

To us, ‘stealing’ in some form can be a strong element of the creative act. And as we look at giving life to new concepts, or even bringing clients/brands together in the art of an idea to entertain, captivate, and engage, we marvel at anyone who treks down that same path — or, rather, along the beaten path.

So with that frothy intro, enjoy the brilliant parody of the Postmodern Jukebox. These musicians take pop tunes and do them in a flawless, instrument appropriate version of the 40’s, 30’s, and other ‘vintage’ eras.

Here they do a pitch-perfect ‘bluegrass barn dance’ version of the summer-splash ‘Blurred Lines.’
Oh if only Miley’s VMA cameo had worked this well.

There’s joy in making something new and worthy out of art that’s come before. To us, the joy of creativity can be summed up by a true original, TS Eliot, and his poetic phrase — that longing to ‘arrive from where we started / And know the place for the first time.’

Hey not stealing. Just quoting